From the early days, the net seemed to be for large companies with big budgets. Websites would cost thousands like australian web hosting, even tens of thousands of dollars to construct along with the hardware and technical understanding required to host them was also extensive. Very quickly, however, savvy entrepreneurs realized this route to market has been infinitely less expensive than traditional”bricks and mortar” business. People started piling online bandwagon in droves plus a whole new marketplace sprung up to provide the services and structures they would”need” to construct their own successful empires.

The very accessibility of online company has meant that many who would not have considered setting up for themselves have done so, and it is these inexperienced business people who have become the lifeblood of the“online marketing” system.

In the last few years, internet marketing has shot to prominence, both because of its apparent successes like Amazon, Last-Minute. Com etc and because of its availability to ordinary mortals like everyone else.

However, this availability comes at a cost. As people that are often holding down a full-time occupation take on the extra workload of producing an”alternative income”, something needs to, inevitably, give and all too readily it can become your wellness.

Such people are generally not endowed with family-provided trust funds and need to work for a living. This means that they need to hold down a job whilst making their empire and it’s this extra commitment and the time it involves which may lead to health issues.

A number of the health effects are more evident than others – poor posture, lack of keyboard (and mouse) skills, inappropriate workstations and badly set-up equipment can have serious impacts on the muscles, bones and associated tissues that have to encourage our efforts. Like kids that spend hours on end playing with video games, Repetitive Strain Injury (RSI) from doing mundane, repetitive tasks like mouse-clicking at the exact same position for prolonged periods of time may have disastrous results on muscles and joints.